Blog - Scopic Studios

Digital Marketing
June 17, 2025

Trusted Content Types (According to the Data)

Not all content builds trust. This guide breaks down the most trusted content types—like thought leadership, email, and webinars—proven to win over B2B buyers. Backed by fresh data, it shows how to create credibility and drive lasting engagement.

Digital Marketing
June 17, 2025

Device Behavior Statistics and Ad Performance Trends

Audience behavior isn't uniform—and neither is device usage. This blog unpacks device behavior statistics that reveal how different segments interact with content, ads, and platforms. Learn how to tailor your digital strategy for higher ROI and engagement.

Digital Marketing
June 17, 2025

Channel Effectiveness vs Budget: Are You Overspending?

Are marketers prioritizing flashy platforms over performance? This blog explores how B2B companies can assess channel effectiveness vs budget, highlighting trends in PPC, SEO, and mobile ads. Discover where your marketing dollars are really working—and where they're not.

Digital Marketing
June 17, 2025

Marketing Without Cookies: How Strategies Are Adapting

The end of third-party cookies is transforming digital marketing. This guide explores how brands are adapting with post-cookie marketing strategies—from first-party data and AI-powered targeting to trust-building email campaigns. Learn how to navigate privacy challenges while maximizing ROI.

Digital Marketing
June 17, 2025

Marketing Attention Statistics You Need to Know in 2025

Attention spans are shrinking, but engagement doesn’t have to. Explore 2025’s top marketing attention statistics and learn which formats and strategies—like short-form video, AI email, and blogging—actually work. These data-driven insights will help you reach modern audiences where it matters most.

Digital Marketing
June 17, 2025

Marketing Funnel Performance: Optimize Each Stage for ROI

Understanding marketing funnel performance is key to driving growth. This guide breaks down each funnel stage with data-driven strategies, from building brand awareness to boosting conversions using content, SEO, video, and paid ads. Learn how to measure success and optimize every touchpoint.

Video vs. Static Content: Where Video Wins (Stats & Trends)

Does video really perform better than static content? Dive into key performance stats that reveal where video excels—boosting engagement, conversions, and ROI across platforms.

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Social Proof in Marketing: Does It Still Work?

Is social proof still an effective marketing tactic in 2025? Discover what the data shows about its role in buyer decisions, brand trust, and conversions across digital channels.

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Digital Marketing
PPC
June 13, 2025

Retargeting by the Numbers: Key Stats That Prove It Works

How effective is retargeting? Explore the latest marketing retargeting stats that reveal its impact on engagement, conversions, and ROI. See why it’s a must-have in every performance-driven strategy.