SEO Project Manager at Scopic Studios
Assia leads Scopic Studios internal and client SEO initiatives, overseeing strategy and execution across projects while driving organic growth and managing stakeholder communications, client relationships, timelines, and cross-functional collaboration.
Professional & Academic Information
Assia began her career in 2016 as an SEO Copywriter while studying Web Development and Infographics at the University of Boumerdès. After earning her Bachelor’s degree in 2020, she progressed into an SEO Specialist role before stepping into an SEO Project Manager position.
Building on her expertise in SEO analysis, technical optimization, and content marketing, she joined Scopic Studios in 2023 as an SEO Consultant, where she led strategy and execution across both in-house and client projects.
In 2024, she was promoted to SEO Project Manager, taking on responsibility for client relationships, stakeholder communications, timelines, and team workload while continuing to deliver data-driven strategies that support sustainable organic growth.
From leading an SEO team to contributing to projects such as JobSiteCare, WorldClinic, and Shapiro, her work has consistently driven measurable organic growth across a range of initiatives.
Assia remains committed to continuous learning and staying at the forefront of SEO and AI-driven search trends, using innovative, data-driven strategies to deliver lasting impact and support long-term growth.
Areas of Specialization
Contributed Articles

- Digital Marketing
- SEO
- Apr 30, 2026
A comprehensive guide to image SEO that treats visuals as critical ranking assets—covering file naming, alt text, compression, structured data, and Core Web Vitals optimization. Learn how to make images discoverable across Google, AI Overviews, and visual search while improving performance and organic traffic.
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- SMM
- Tech & Tools
- Apr 30, 2026
A strategic guide to the top social listening platforms, positioning them as brand intelligence systems that analyze conversations at scale to uncover sentiment, trends, and competitive insights. Learn how to differentiate social listening from monitoring and management—and choose the right tool based on data depth, use case, and operational fit.
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- Digital Marketing
- Tech & Tools
- Apr 22, 2026
This article explores how to evaluate and prioritize SEO opportunities by focusing on business impact rather than isolated metrics. It provides a practical framework for aligning keyword strategy, content investment, and performance measurement with pipeline and revenue outcomes.
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- Digital Marketing
- Marketing
- Apr 22, 2026
This article compares usage-based and subscription pricing in SaaS, analyzing their impact on revenue predictability, expansion, and churn dynamics. It delivers a practical decision framework to help companies select and optimize pricing models based on value metrics, customer behavior, and long-term growth.
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- Digital Marketing
- Marketing
- Apr 22, 2026
This article explains how to build a scalable content system that aligns with both search intent and AI retrieval patterns, ensuring consistent visibility across channels. It outlines a structured approach to planning, producing, and optimizing content for long-term authority and measurable growth.
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- Digital Marketing
- SEO
- Apr 22, 2026
This article breaks down how to structure AI-citable content, focusing on clarity, evidence, and semantic organization to increase the likelihood of being referenced by generative engines. It provides a practical framework for turning standard blog content into authoritative, machine-readable sources that drive visibility and trust.
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